Brussels, Oct 14, IRNA -- Denmark is set to become the first country in Europe to host the Iranian-produced Zam-Zam Cola.

Having conquered a sizeable share in the Middle Eastern market, Zam Zam is ready to take Europe by storm, and Denamrk is set to become its first continental venue, the Danish news agency Ritzau reported Monday.

Ritzau quoted the daily newspaper Politiken as saying that Denmark will open for business with Zam Zam in conjunction with Syria and Lebanon. Zam Zam is now sold in Bahrain, Iraq, Pakistan and several African countries.

Politiken quoted Zam Zam director of marketing Bahram Kheiry, who said that the company has entertained a flood of enquiries from France, Canada, Norway, the Netherlands, Germany, Indonesia, Malaysia, Pakistan and Bangladesh.

Increasingly in the past several months, considerable chunks of the Muslim world's consumer markets have staged a boycott against American products in protest of US support to Israel in the ongoing Middle East conflict.

Multinational mammoths, including fastfood chains McDonald's and KFC, have paid the price in lost market shares, as have the Cola giants.

Seventeen Iranian factories have moved in to take their place, scrambling to produce enough Zam-Zam to meet the demands of the Muslim market.

In just four months, Politiken reported, Zam Zam has produced 10 million bottles of Zam Zam for export to Saudi Arabia and other Persian Gulf countries.

... Payvand News - 10/14/02 ... --