As millions of Iranians take to the roads for the New Year holidays, more motorists fall victims to the heavier traffic and dangerous driving habits.
"39 people have been killed and 243 others injured in road accidents across the country over the past 24 hours," Head of Iran's Traffic Control Center, Colonel Hossein Alishahi said on Friday.
The traffic police officer highlighted reckless driving, such as inattention to the conditions of the road, attempting to overtake in prohibited zones and speeding as among the reasons for the crashes.
According to reports, road accidents on the very first day of the Iranian New Year, March 21, left 236 casualties.
Every year, millions of Iranians take holiday trips during Nowruz, the ancient Persian New Year's festival, which commemorates not only the arrival of the New Year, but also the beginning of spring.
A World Health Organization (WHO) report suggests that traffic accidents are the second biggest cause of deaths after heart disease in Iran.
Colonel Alishahi maintains that obeying traffic rules should become part of the culture in order to reduce the number of road disasters in the country.
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